The most efficient membership for
maximizing your fitness using a completely scalable, start-to-finish system that works for you.

Take the guessing out of your workouts so you can train smarter,
perform better and feel great.

Let me guess...

Your health and fitness is important to you, and you already prioritize it.

You already know that what you do inside of the gym enhances what you do outside of the gym.

You’re here because you want to optimize your time and maximize your results.

Simply put: you want a scalable system that works for you and gets you to your goals in the fastest amount of time possible.

Did I guess right? Well, you’re not the only one...

“He makes it personal. He builds a relationship with his clients and leverages that trusted relationship to customize a training that has made me feel very comfortable not only with the workouts but the outcomes that I’m achieving. Dan makes it simple, fun, and effective.”

– Teri
Senior Executive

“Dan is patient. He is professional and there’s a mix of diet in there, sleeping habits, things that probably I wasn’t aware of until he intercept with my working out. It’s been a really delightful 3 1/2 years in!”

– Steve
Managing Partner

“Within a couple of months, my back pain was actually gone and I was moving so much better. My energy levels were up and this really was translating to all areas of my life. He’ll ask you what your goals are, he’ll assess your current abilities and he’ll design a program that contains what, for me, are all of the elements for success. A program that is doable and fun, unique to your abilities and goals, safe and challenging, and most importantly, a program that’s going to get you to your goals and beyond safely and faster than you ever thought possible.”

– Julie
Lawyer

“If I could say my biggest take-away in working with Dan is really the mindset change that he’s enabled me to have around nutrition. I always used to see getting fit as what I was giving up, not what I was gaining. I think the shift that’s happened in working with Dan is that I really started to understand all the things that I’m gaining from this experience, not just what I’m losing.”

- Kate
Business Coach

“Finding Dan is probably the best thing that could happen to me on my fitness journey. Dan isn’t just a coach and a trainer. He’s also a friend, a teacher and a nutritionist and he’s just been there with me through all of this. I honestly feel like I’ve been able to get a part of my life back that had been missing for almost a decade.”

- Andrea
Senior Consultant

“My experience with Dan so far has been really, really amazing. Exactly what I needed and was looking for! I love his workouts, the details and personalized programming, and all the helpful demonstration videos and instruction. I feel challenged at every workout. What’s been most helpful for me has been Dan’s focus on exercise tempo, my form and his constant reminders for me to rest, recover, and stretch.”

– Rachel
Boston Marathon Runner, Evaluation Specialist, Epidemiology and Evaluation Services

“Since I started working with Dan, I dropped 50 pounds and 4 pants sizes and I’m in better shape than I did at any time since high school. That’s beyond what I ever expected! He really understands the balance between motivating and challenging you and keeps finding ways to keep my workouts interesting and fun.”

- Carl
Lawyer

“Dan is legitimately one of the best trainers in the business. Extremely knowledgeable, creative in his methods but never sells what doesn’t work. Knows exactly how to motivate and program based on your goals. He helped me correct a number of longstanding imbalances and weaknesses leading up to World Weightlifting Championships in 2019, and I had my best performance ever on the day of competition. Would recommend to both high-level athletes and those simply interested in health and fitness.”

– Amanda Braddock
Canadian National Weightlifting Champion

“Dan has been an amazing coach and I’m so glad that I chose to work with him. What was initially going to be a couple of months of assessing, resetting and improving my form after a few years on my own in the gym, turned into a long-term remote coaching program during the pandemic. I couldn’t be happier with Dan’s knowledge, drive, and constant innovation and improvement. ”

– David F.

“Dan is the best. He helped me get ready for my wedding and meet my goals. More importantly though he made me comfortable and confident in the gym. He pushed me to do things I never thought possible and that’s how you get results and it feels amazing!”

– Lauren S.

“I have done personal training with Dan for years! There is just something different about the way he trains, something special ! He is a great teacher and has lots of knowledge about fitness. Highly recommend him and his work.”

– Kasia F.

“Dan North is an exceptional fitness trainer. He tailors his fitness programs to the unique strengths/weaknesses of the client and deploys his instruction with passion/enthusiasm. He also brings a deep appreciation of how proper nutrition plays a role along side resistance training in achieving optimal body recomposition outcomes. If you are serious about making a pivot towards a healthier you, go to Dan.”

– Sean S.

“Love love love the 12 week program thus far. It’s taking me a bit longer then 12 weeks to complete due to injuries and a sick toddler every other week (daycare babies) but it’s an easy plan to follow (video demos included), extremely flexible (4X a week) and yet challenging at the same time. It’s taken me out of my comfort zone at the gym with new exercises I’ve never even heard of and over building a strong foundation. I’ve learned the importance of breathing while lifting; as well as TEMPO! Huge thank you to Dan for this program.”

– Nichole R.

“Dan is an amazing Trainer. He helped me achieve my goal and more. He is very knowledgeable with his workouts and is a great motivator! Best trainer I ever had!”

– Danielle C.

“Dan is very down to earth, easy to work with and understanding. I’ve worked with many trainers over the years and have had a great experience with Dan. He has found interesting ways to keep the workouts form getting boring and the results I’ve seen in a short period of time have been great!”

– Ashley O.

“Dan is the real deal. As a powerlifter, he helped me push my main lifts forward with great conditioning and accessories and had me setting back to back PRs in a matter of 5-6 weeks. Trust the process and Dan will have you breaking through plateaus and into new territory in no time.”

– Dave P.

“About a year ago I was at a point in my fitness where I knew I wanted to take it to the next level but I had trouble getting there on my own. I am happy to say that with Dan’s coaching and programming, I have been on my way to achieving my fitness goals and have gained nearly 15 pounds of muscle.”

- Jon B.

“I am truly grateful to have had the opportunity to work with Dan. He is very passionate about his job and puts in 100% everyday. I have seen major improvements in my body since having started training. Thanks for everything Dan!”

– Gloria M.

“Finding Dan is probably the best thing that could happen to me on my fitness journey. Dan isn’t just a coach and a trainer. He’s also a friend, a teacher and a nutritionist and he’s just been there with me through all of this. I honestly feel like I’ve been able to get a part of my life back that had been missing for almost a decade.”

- Andrea

“Dan is hands down the best personal trainer I’ve ever had. For years I felt lost and unmotivated in the gym and tried trainer after trainer to no avail. I came to realize that any trainer can change your body, but only the best can change your habits and outlook on working out and getting fit. Dan does exactly that. His attention to detail and personality make going to the gym a pleasure and his approach has allowed me to stay motivated even when working out by myself. He’s an incredible trainer and an even better person. If you’ve had trouble sticking to a fitness plan or hated the trainers you’ve experienced in the past, Dan is your man.”

– Aaron S.

“Dan is an extremely knowledgeable trainer and fitness coach, not to mention just a generally awesome guy to be around. I really appreciate his tailored and highly personalized approach!”

– Michael G.

“I’ve been a strength coach and Kinesiologist for nearly 15 years. Dan is by far one of the most knowledgeable, caring and hardworking coaches that I have met in that time. He is not only committed to constant improvement and education in all aspects of training, but walks the walk in terms of training himself in powerlifting, olympic weightlifting and endurance training. You won’t find many like him.”

– Alex M.

“I would highly recommend Dan! Dan has trained all of my daughter, my husband and I, and has shown an ability to meet each of our individual needs and goals. He provides support, as required, between sessions, is an excellent communicator and has strong expertise to draw upon. He focuses on blending being tough with making the gym experience enjoyable and something we can look forward to. And, my results have been early and are exceeding my expectations and goals. Do yourself a favor and set up one in person or remote session. It can start a life-changing habit.”

– Teri C

“Been with Dan 3 years now … Always challenging, engaging, informative and a pleasure to workout with … 58 year old Exec.”

– Steve M.

“Dan has been training me both in-person and virtually for 9 months. Great progress and good motivation and structure from Dan. I highly recommend.”

– Bill C.

“Dan is amazing – the best personal trainer I have ever worked with.”

– Perry M.

“Training with Dan is awesome! I actually look forward to my workouts, enjoy the intensity and love the results. Dan is incredibly knowledgeable, down-to-earth and hilarious. I love that he uses his knowledge and experience to design highly personalized programs unique to my body, my goals, my injury history and my personality. He really takes the time to figure out what will work for me and what will get me motivated, excited and seeing results! 20 years and dozens of trainers later, I’ve finally found the best, and I’ve never been more consistent with my workouts. You won’t regret a session (or 50) with Dan, but you’ll probably become a lifting/Dan addict :)”

– Julie W.

“Dan is a walking encyclopaedia of fitness knowledge. His blog is my go to page for finding gems of fitness that helps me get strong, get over some injuries and have the right mindset for workouts. He is so pleasant and fun to be around always willing to share his wisdom. Besides being an amazingly strong athlete he is such a great communicator and breaks down the rationale behind movements, what the exercise does to you and what pattern you should follow. I would recommend going to Dan for any level of fitness needs.”

– Shujoy S.

“One of the best trainers in Downtown Toronto. His attention to detail is unmatched. Highly recommend.”

– Jamie M.

“Dan has taught me a tremendous amount in the past year. Not only has he noticed the imbalances and corrected them, he notices when I doubt myself and don’t challenge myself enough in training. What I always enjoy is that each session is different, and the exercises are never boring. A great trainer is not one that will just tell you what to do, but teaches you habits to apply outside of your session.”

– Linda N.

“Dan is hands down the best personal trainer I’ve ever had. For years I felt lost and unmotivated in the gym and tried trainer after trainer to no avail. I came to realize that any trainer can change your body, but only the best can change your habits and outlook on working out and getting fit. Dan does exactly that. His attention to detail and personality make going to the gym a pleasure and his approach has allowed me to stay motivated even when working out by myself. He’s an incredible trainer and an even better person. If you’ve had trouble sticking to a fitness plan or hated the trainers you’ve experienced in the past, Dan is your man.”

– Aaron S.

“Dan is an extremely knowledgeable trainer and fitness coach, not to mention just a generally awesome guy to be around. I really appreciate his tailored and highly personalized approach!”

– Michael G.

“I’ve been a strength coach and Kinesiologist for nearly 15 years. Dan is by far one of the most knowledgeable, caring and hardworking coaches that I have met in that time. He is not only committed to constant improvement and education in all aspects of training, but walks the walk in terms of training himself in powerlifting, olympic weightlifting and endurance training. You won’t find many like him.”

– Alex M.

“I would highly recommend Dan! Dan has trained all of my daughter, my husband and I, and has shown an ability to meet each of our individual needs and goals. He provides support, as required, between sessions, is an excellent communicator and has strong expertise to draw upon. He focuses on blending being tough with making the gym experience enjoyable and something we can look forward to. And, my results have been early and are exceeding my expectations and goals. Do yourself a favor and set up one in person or remote session. It can start a life-changing habit.”

– Teri C

“Been with Dan 3 years now … Always challenging, engaging, informative and a pleasure to workout with … 58 year old Exec.”

– Steve M.

“Dan has been training me both in-person and virtually for 9 months. Great progress and good motivation and structure from Dan. I highly recommend.”

– Bill C.

“Dan is amazing – the best personal trainer I have ever worked with.”

– Perry M.

“Training with Dan is awesome! I actually look forward to my workouts, enjoy the intensity and love the results. Dan is incredibly knowledgeable, down-to-earth and hilarious. I love that he uses his knowledge and experience to design highly personalized programs unique to my body, my goals, my injury history and my personality. He really takes the time to figure out what will work for me and what will get me motivated, excited and seeing results! 20 years and dozens of trainers later, I’ve finally found the best, and I’ve never been more consistent with my workouts. You won’t regret a session (or 50) with Dan, but you’ll probably become a lifting/Dan addict :)”

– Julie W.

“Dan is a walking encyclopaedia of fitness knowledge. His blog is my go to page for finding gems of fitness that helps me get strong, get over some injuries and have the right mindset for workouts. He is so pleasant and fun to be around always willing to share his wisdom. Besides being an amazingly strong athlete he is such a great communicator and breaks down the rationale behind movements, what the exercise does to you and what pattern you should follow. I would recommend going to Dan for any level of fitness needs.”

– Shujoy S.

“One of the best trainers in Downtown Toronto. His attention to detail is unmatched. Highly recommend.”

– Jamie M.

“Dan has taught me a tremendous amount in the past year. Not only has he noticed the imbalances and corrected them, he notices when I doubt myself and don’t challenge myself enough in training. What I always enjoy is that each session is different, and the exercises are never boring. A great trainer is not one that will just tell you what to do, but teaches you habits to apply outside of your session.”

– Linda N.

I’ve worked with hundreds of private clients that have achieved incredible results. However, not everyone
can afford to work with me privately, and I can only work with so many people one-on-one...

That’s why I created The Dan North Insider.

Now you can get instant access to all of my best workouts and proven fitness programs for a fraction of the cost you’d pay to train with me 1:1.

This is the fastest and most efficient way to get the results you want. No matter what your goals are, this is a straightforward and scalable system that works for any fitness level and can be tailored to any desired result.

This isn’t about “tricks”, “hacks”, “quick fixes”, or “fat-burning teas”…

This is about real, straightforward and proven methods to get you at your maximum potential so you can feel your absolute best… as long as you’re willing to put in the work (which I know you are).

The Insider Is An All-Inclusive Training Platform To Get You
Stronger, Leaner And Feeling Better, FASTER.

Here’s What’s Included

Unlimited Monthly Access:

Have instant and unlimited access to everything you need anytime you need it.

12-Week Strength and Fat Loss Transformation:

Workouts, nutrition guidelines, and progress tracking tools for gaining strength and while losing fat simultaneously.

12-Week Strength and Muscle Build Transformation:

Workouts, nutrition guidelines, and progress tracking tools for gaining strength and building muscle.

Proven Programs for Strength, Muscle Build, and Fat Loss:

Access to programs with real-world results for strength, power-building, and fat loss.

At-Home and Gym Program Options:

Get the best training no matter where you’re at.

Over 1,000 Exercise Library Videos:

Access to over 1,000 exercise videos so you always know exactly what to do, and how to do it.

Specific Warm-Up and Mobility Routines for Every Level of Fitness:

All of the warm-up and mobility routines you’ll need in follow-along and demonstration videos.

Progress Tracking Accountability System:

Never go a day without staying accountable to your goals again.

This is a complete start-to-finish system
to maximize your fitness.
3-Month Membership
for $99
Annual Membership
for $396 $239

(save $13 per month)

Who This is For

  • Men and women who already prioritize their health and want to maximize their time and effort spent training to get stronger, perform better and feel great in the quickest amount of time possible. They are what you might call “opportunists” and “high achievers.”
  • Business owners, CEOs, and executives that want their own personal training hub filled with all of the tools and information needed to completely enhance their body, their performance, their energy and their life.
  • Retirees, high school athletes, and competitors that want to get the most out of their fitness training so they can enhance and maximize their potential not just in the gym, but where it’s most important for them to be at their best personally.

The Insider is NOT for you if…

  1. You have no goals
  2. You think working out needs to be painful
  3. You have no work ethic
  4. You prefer to settle for mediocre results
  5. You have a sh*tty attitude
  6. You’re not willing to put in the work

“Dan, how do I know if this will work for me?”

To start really transforming your life, doing random sh*t and throwing spaghetti at a wall is not going to work. You need proven tools and systems specifically designed to get you the results you want.

I’ve created a comprehensive system to make sure you don’t fall off the bandwagon just because you have a crappy day (we all do from time to time). Put simply: I got you.

A Bullet-Proof Method:

My methods aren’t just programs or workouts that I’ve pulled out of my ass. I’ve helped hundreds of people with proven, personalized, and pain-free systems that work.

A Clear Path To Success:

Whether your goal is strength, hypertrophy, power-building, or fat loss, I have tried and true programs that are proven to show real-world results… as long as you’re willing to put in the effort!

A Support System:

You don’t have to do it alone! You will have access to all the motivation, support, and accountability you will ever need in the private members-only Facebook group.

A Focus On Fulfillment:

I am committed to helping every single member have a clear, empowering path to fulfillment.

“But Dan… how do I know if I can do this?”

If they can, so can you...

“He makes it personal. He builds a relationship with his clients and leverages that trusted relationship to customize a training that has made me feel very comfortable not only with the workouts but the outcomes that I’m achieving. Dan makes it simple, fun, and effective.”

– Teri
Senior Executive

“Dan is patient. He is professional and there’s a mix of diet in there, sleeping habits, things that probably I wasn’t aware of until he intercept with my working out. It’s been a really delightful 3 1/2 years in!”

– Steve
Managing Partner

“Within a couple of months, my back pain was actually gone and I was moving so much better. My energy levels were up and this really was translating to all areas of my life. He’ll ask you what your goals are, he’ll assess your current abilities and he’ll design a program that contains what, for me, are all of the elements for success. A program that is doable and fun, unique to your abilities and goals, safe and challenging, and most importantly, a program that’s going to get you to your goals and beyond safely and faster than you ever thought possible.”

– Julie
Lawyer

“If I could say my biggest take-away in working with Dan is really the mindset change that he’s enabled me to have around nutrition. I always used to see getting fit as what I was giving up, not what I was gaining. I think the shift that’s happened in working with Dan is that I really started to understand all the things that I’m gaining from this experience, not just what I’m losing.”

- Kate
Business Coach

“Finding Dan is probably the best thing that could happen to me on my fitness journey. Dan isn’t just a coach and a trainer. He’s also a friend, a teacher and a nutritionist and he’s just been there with me through all of this. I honestly feel like I’ve been able to get a part of my life back that had been missing for almost a decade.”

- Andrea
Senior Consultant

“My experience with Dan so far has been really, really amazing. Exactly what I needed and was looking for! I love his workouts, the details and personalized programming, and all the helpful demonstration videos and instruction. I feel challenged at every workout. What’s been most helpful for me has been Dan’s focus on exercise tempo, my form and his constant reminders for me to rest, recover, and stretch.”

– Rachel
Boston Marathon Runner, Evaluation Specialist, Epidemiology and Evaluation Services

“Since I started working with Dan, I dropped 50 pounds and 4 pants sizes and I’m in better shape than I did at any time since high school. That’s beyond what I ever expected! He really understands the balance between motivating and challenging you and keeps finding ways to keep my workouts interesting and fun.”

- Carl
Lawyer

“Dan is legitimately one of the best trainers in the business. Extremely knowledgeable, creative in his methods but never sells what doesn’t work. Knows exactly how to motivate and program based on your goals. He helped me correct a number of longstanding imbalances and weaknesses leading up to World Weightlifting Championships in 2019, and I had my best performance ever on the day of competition. Would recommend to both high-level athletes and those simply interested in health and fitness.”

– Amanda Braddock
Canadian National Weightlifting Champion

“Dan has been an amazing coach and I’m so glad that I chose to work with him. What was initially going to be a couple of months of assessing, resetting and improving my form after a few years on my own in the gym, turned into a long-term remote coaching program during the pandemic. I couldn’t be happier with Dan’s knowledge, drive, and constant innovation and improvement. ”

– David F.

“Dan is the best. He helped me get ready for my wedding and meet my goals. More importantly though he made me comfortable and confident in the gym. He pushed me to do things I never thought possible and that’s how you get results and it feels amazing!”

– Lauren S.

“I have done personal training with Dan for years! There is just something different about the way he trains, something special ! He is a great teacher and has lots of knowledge about fitness. Highly recommend him and his work.”

– Kasia F.

“Dan North is an exceptional fitness trainer. He tailors his fitness programs to the unique strengths/weaknesses of the client and deploys his instruction with passion/enthusiasm. He also brings a deep appreciation of how proper nutrition plays a role along side resistance training in achieving optimal body recomposition outcomes. If you are serious about making a pivot towards a healthier you, go to Dan.”

– Sean S.

“Love love love the 12 week program thus far. It’s taking me a bit longer then 12 weeks to complete due to injuries and a sick toddler every other week (daycare babies) but it’s an easy plan to follow (video demos included), extremely flexible (4X a week) and yet challenging at the same time. It’s taken me out of my comfort zone at the gym with new exercises I’ve never even heard of and over building a strong foundation. I’ve learned the importance of breathing while lifting; as well as TEMPO! Huge thank you to Dan for this program.”

– Nichole R.

“Dan is an amazing Trainer. He helped me achieve my goal and more. He is very knowledgeable with his workouts and is a great motivator! Best trainer I ever had!”

– Danielle C.

“Dan is very down to earth, easy to work with and understanding. I’ve worked with many trainers over the years and have had a great experience with Dan. He has found interesting ways to keep the workouts form getting boring and the results I’ve seen in a short period of time have been great!”

– Ashley O.

“Dan is the real deal. As a powerlifter, he helped me push my main lifts forward with great conditioning and accessories and had me setting back to back PRs in a matter of 5-6 weeks. Trust the process and Dan will have you breaking through plateaus and into new territory in no time.”

– Dave P.

“About a year ago I was at a point in my fitness where I knew I wanted to take it to the next level but I had trouble getting there on my own. I am happy to say that with Dan’s coaching and programming, I have been on my way to achieving my fitness goals and have gained nearly 15 pounds of muscle.”

- Jon B.

“I am truly grateful to have had the opportunity to work with Dan. He is very passionate about his job and puts in 100% everyday. I have seen major improvements in my body since having started training. Thanks for everything Dan!”

– Gloria M.

“Finding Dan is probably the best thing that could happen to me on my fitness journey. Dan isn’t just a coach and a trainer. He’s also a friend, a teacher and a nutritionist and he’s just been there with me through all of this. I honestly feel like I’ve been able to get a part of my life back that had been missing for almost a decade.”

- Andrea

“Dan is hands down the best personal trainer I’ve ever had. For years I felt lost and unmotivated in the gym and tried trainer after trainer to no avail. I came to realize that any trainer can change your body, but only the best can change your habits and outlook on working out and getting fit. Dan does exactly that. His attention to detail and personality make going to the gym a pleasure and his approach has allowed me to stay motivated even when working out by myself. He’s an incredible trainer and an even better person. If you’ve had trouble sticking to a fitness plan or hated the trainers you’ve experienced in the past, Dan is your man.”

– Aaron S.

“Dan is an extremely knowledgeable trainer and fitness coach, not to mention just a generally awesome guy to be around. I really appreciate his tailored and highly personalized approach!”

– Michael G.

“I’ve been a strength coach and Kinesiologist for nearly 15 years. Dan is by far one of the most knowledgeable, caring and hardworking coaches that I have met in that time. He is not only committed to constant improvement and education in all aspects of training, but walks the walk in terms of training himself in powerlifting, olympic weightlifting and endurance training. You won’t find many like him.”

– Alex M.

“I would highly recommend Dan! Dan has trained all of my daughter, my husband and I, and has shown an ability to meet each of our individual needs and goals. He provides support, as required, between sessions, is an excellent communicator and has strong expertise to draw upon. He focuses on blending being tough with making the gym experience enjoyable and something we can look forward to. And, my results have been early and are exceeding my expectations and goals. Do yourself a favor and set up one in person or remote session. It can start a life-changing habit.”

– Teri C

“Been with Dan 3 years now … Always challenging, engaging, informative and a pleasure to workout with … 58 year old Exec.”

– Steve M.

“Dan has been training me both in-person and virtually for 9 months. Great progress and good motivation and structure from Dan. I highly recommend.”

– Bill C.

“Dan is amazing – the best personal trainer I have ever worked with.”

– Perry M.

“Training with Dan is awesome! I actually look forward to my workouts, enjoy the intensity and love the results. Dan is incredibly knowledgeable, down-to-earth and hilarious. I love that he uses his knowledge and experience to design highly personalized programs unique to my body, my goals, my injury history and my personality. He really takes the time to figure out what will work for me and what will get me motivated, excited and seeing results! 20 years and dozens of trainers later, I’ve finally found the best, and I’ve never been more consistent with my workouts. You won’t regret a session (or 50) with Dan, but you’ll probably become a lifting/Dan addict :)”

– Julie W.

“Dan is a walking encyclopaedia of fitness knowledge. His blog is my go to page for finding gems of fitness that helps me get strong, get over some injuries and have the right mindset for workouts. He is so pleasant and fun to be around always willing to share his wisdom. Besides being an amazingly strong athlete he is such a great communicator and breaks down the rationale behind movements, what the exercise does to you and what pattern you should follow. I would recommend going to Dan for any level of fitness needs.”

– Shujoy S.

“One of the best trainers in Downtown Toronto. His attention to detail is unmatched. Highly recommend.”

– Jamie M.

“Dan has taught me a tremendous amount in the past year. Not only has he noticed the imbalances and corrected them, he notices when I doubt myself and don’t challenge myself enough in training. What I always enjoy is that each session is different, and the exercises are never boring. A great trainer is not one that will just tell you what to do, but teaches you habits to apply outside of your session.”

– Linda N.

“Dan is hands down the best personal trainer I’ve ever had. For years I felt lost and unmotivated in the gym and tried trainer after trainer to no avail. I came to realize that any trainer can change your body, but only the best can change your habits and outlook on working out and getting fit. Dan does exactly that. His attention to detail and personality make going to the gym a pleasure and his approach has allowed me to stay motivated even when working out by myself. He’s an incredible trainer and an even better person. If you’ve had trouble sticking to a fitness plan or hated the trainers you’ve experienced in the past, Dan is your man.”

– Aaron S.

“Dan is an extremely knowledgeable trainer and fitness coach, not to mention just a generally awesome guy to be around. I really appreciate his tailored and highly personalized approach!”

– Michael G.

“I’ve been a strength coach and Kinesiologist for nearly 15 years. Dan is by far one of the most knowledgeable, caring and hardworking coaches that I have met in that time. He is not only committed to constant improvement and education in all aspects of training, but walks the walk in terms of training himself in powerlifting, olympic weightlifting and endurance training. You won’t find many like him.”

– Alex M.

“I would highly recommend Dan! Dan has trained all of my daughter, my husband and I, and has shown an ability to meet each of our individual needs and goals. He provides support, as required, between sessions, is an excellent communicator and has strong expertise to draw upon. He focuses on blending being tough with making the gym experience enjoyable and something we can look forward to. And, my results have been early and are exceeding my expectations and goals. Do yourself a favor and set up one in person or remote session. It can start a life-changing habit.”

– Teri C

“Been with Dan 3 years now … Always challenging, engaging, informative and a pleasure to workout with … 58 year old Exec.”

– Steve M.

“Dan has been training me both in-person and virtually for 9 months. Great progress and good motivation and structure from Dan. I highly recommend.”

– Bill C.

“Dan is amazing – the best personal trainer I have ever worked with.”

– Perry M.

“Training with Dan is awesome! I actually look forward to my workouts, enjoy the intensity and love the results. Dan is incredibly knowledgeable, down-to-earth and hilarious. I love that he uses his knowledge and experience to design highly personalized programs unique to my body, my goals, my injury history and my personality. He really takes the time to figure out what will work for me and what will get me motivated, excited and seeing results! 20 years and dozens of trainers later, I’ve finally found the best, and I’ve never been more consistent with my workouts. You won’t regret a session (or 50) with Dan, but you’ll probably become a lifting/Dan addict :)”

– Julie W.

“Dan is a walking encyclopaedia of fitness knowledge. His blog is my go to page for finding gems of fitness that helps me get strong, get over some injuries and have the right mindset for workouts. He is so pleasant and fun to be around always willing to share his wisdom. Besides being an amazingly strong athlete he is such a great communicator and breaks down the rationale behind movements, what the exercise does to you and what pattern you should follow. I would recommend going to Dan for any level of fitness needs.”

– Shujoy S.

“One of the best trainers in Downtown Toronto. His attention to detail is unmatched. Highly recommend.”

– Jamie M.

“Dan has taught me a tremendous amount in the past year. Not only has he noticed the imbalances and corrected them, he notices when I doubt myself and don’t challenge myself enough in training. What I always enjoy is that each session is different, and the exercises are never boring. A great trainer is not one that will just tell you what to do, but teaches you habits to apply outside of your session.”

– Linda N.
3-Month Membership
for $99
Annual Membership
for $396 $239

(save $13 per month)

You’ve got questions, I got answers.

What is Insider Membership?

Insider Membership is your own personal hub filled with all the tools and information you need to become stronger, fitter, and leaner.

What makes this different from anything else out there?

This is a membership that gives you access to everything you need to make your own personal goals a reality. It is backed by 15 years of experience and knowledge. You’re getting a world-class training program guaranteed to arm you with the right strategies. Not out-dated or re-hashed information from other pretenders in the marketplace.

Does this membership work?

So many shirtless douchebags out there claim results, but zero have the actual experience to back it up. Yes, this program works. In fact, it’s the best. Read the success stories above. It will work for you as long as you put in the work.

Alright, I’m in! What do I do now?

Sweet! Hit the button below to get started.